One of the most interesting trends taking place in the South Florida region is the fact that many development companies are starting to work together with luxury brands as a means to create unique, high-end condominium projects that embody the style class of those brands. One of the latest examples is the partnership between the Chateau Group and Fendi, the Italian luxury fashion house, to produce the new, ultra-luxury oceanfront complex called FENDI Chateau Residences located in Surfside, Florida.
What Is Fendi?
The Italian firm specializes in leather goods, as well as other luxury items, including fragrances, eyewear, watches, and even writing tools. They are probably most famous for their bags and other leather goods. The company has been in business since 1925, where they started in Rome as a fur and leather shop. In the decades since, they’ve grown substantially and branched out into a variety of other areas. This venture with the Chateau Group is their first foray into branded real estate.
What Is the Project?
The partners will be working on a relatively small complex, although it will certainly not be small in terms of features and luxury. The tower will have just 12 stories, and it will contain 58 units. The Fendi Chateau Residences will be in Surfside at 9365 Collins Avenue, and it will be right along the waterfront. While they have not set a firm date for completion, they hope the project will be up by June of 2016
The condos at the tower will be quite large according to information coming from the developers. They will range in size between 3,300 square feet and over 7,000 square feet for the largest units. The prices will run the gamut naturally, but even the small units will carry a luxury price tag. Current estimates for the prices are between $5 million and $22 million.
All of the units will have that unique Fendi flair though. They will include a Fendi Casa kitchen or a full chef’s kitchen that utilizes special cabinets and appliances. They will also have a number of floor plans from which to choose. The building will also offer beautiful common areas, an onsite private restaurant, a lounge area that features its own gourmet kitchen, a business center, gym, a movie theater, and more. Since the property is right along the water, they will also have cabanas. Naturally, the building will also include pools, reflective ponds, and other amenities. (CLICK HERE to visit our site for additional information regarding this project)
Another Luxury Brand Partnership
The coalition between Fendi and the Chateau Group is just one of the projects in the area with the influence of a luxury designer behind them. Recently, Armani announced that they were working with two development groups – Dezer Development and the Related Group – on a project of their own called Armani Residences in Sunny Isles Beach. This will be an oceanfront project in the heart of Sunny Isles area.
While development partnerships are nothing new, it will be interesting to see just what it is about these latest projects that really make them different, and perhaps more appealing to buyers. The fact that they are unique from other units might just be what helps them to keep selling.